We believe that anyone with the right idea, ambition and execution can build a category-defining company.
4th & 1 Ventures specializes in facilitating impactful connections between passionate entrepreneurs and investors, particularly those with a focus on growth-stage privately held companies in the CPG and Sport Technology industries.
Our investors consists of professional athletes, social media personalities, and distinguished business leaders.
We invest in companies with talented, experienced teams that can execute.
We seek out companies that operate in large, growing markets.
We look for companies with unique products that offer a competitive advantage.
We focus on companies with business models that can rapidly scale.
We take a patient and long-term approach to investing, recognizing that the process
of building a truly exceptional company requires dedicated time and effort
Our core philosophy is the belief that fostering
alignment among stakeholders - investors,
founders, employees, and customers - is vital for
constructing thriving, resilient companies
We firmly believe that coachability is an
essential trait for success, showcasing a valuable openness to learning, adapting, and consistently enhancing performance.
Such attributes are instrumental in empowering early-stage companies to
unlock their full potential.
By strategically investing in companies that
redefine product possibilities, we generate value for investors and empower product users
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